FAQ

Answers before the project begins

A concise overview of choosing a service, European trade fair scouting, costs and the boundaries of our work.

Starting a project

Choosing the right support

How do I know which service is right for me?

Start by describing your task. Germany Quick Check is usually suitable for a fast decision on whether to investigate Germany further. For a launch decision, choose Germany Market Reality Check. Other services support a specific product or local task.

Can I combine services or make a custom request?

Yes. The catalogue is modular, and we can also scope a custom request or custom scouting project around your specific market question, target companies, products, event or required output.

What do you need to get started?

A short description of the company and product, a link or presentation, your business question and available material. For physical reviews, we separately agree sample delivery and the eligible product category.

Do you need a physical sample?

Not always. Market analysis can start from good product material. A sample is required for packaging, unboxing, condition and physical-feature review.

European trade fair scouting

Attendance tailored to your objective

Which trade fairs can WELLREAL visit?

We scout selected industry events across Europe, including Germany, Poland, Spain, Italy, France and the Czech Republic. The current calendar is available on the Trade Fair Scout Europe page; other relevant events can be considered on request.

Which trade fair should I choose?

We recommend the event based on your sector, target country, desired contacts and the decision you need to make. For example, a product launch may call for competitor and retailer intelligence, while supplier sourcing may call for a different event and route plan.

Can you create a custom scouting brief?

Yes. We can tailor the visit to a priority exhibitor list, product category, competitor set, buyer or distributor profile, route plan, meetings and reporting format. We agree the brief before the event.

How is trade fair scouting priced?

Pricing is based on the agreed brief: preparation time, number of priority exhibitors or meetings, days on site, reporting depth, location, urgency and any required travel. We provide a clear proposal before work begins.

Which exhibition costs are charged separately?

Tickets, travel, accommodation, local transport, paid directories or other third-party expenses are agreed in advance and shown separately in the proposal.

Scope and delivery

What to expect from the project

How is pricing determined for other services?

We prepare an individual proposal after clarifying the task. Pricing depends on scope, number of products and competitors, output format, urgency and external costs.

Do you guarantee a successful market entry?

No. We reduce uncertainty and provide a basis for decisions; commercial success also depends on the product, price, investment, execution and market conditions.

Is this certification or legal advice?

No. Our analytical and expert reviews do not replace certification, laboratory testing, compliance audits or specialist legal advice.

Do you work with regulated goods?

We assess such requests separately before agreeing a project, including whether the product category can be received, stored, purchased and reviewed.

What language are results provided in?

The report and communication language are agreed in the proposal. WELLREAL’s public website and service delivery can be prepared in English.